Dominika Kustosz-Lee delivers academic guest lectures and conducts academic research on the topic of luxury artification in the Korean context.

PUBLISHED RESEARCH PAPERS

2024

2025

GUEST LECTURES

Luxury Artification – A Korean Market Case

Seoul National University, Graduate School of Business, MBA Art & Culture Marketing Seminar | South Korea, Seoul

Feb 2025

Using Art as a Form of Marketing in the Luxury Industry – A Korean Market Case

Goldsmith’s, University of London, MA Luxury Brand Management & Institute for Creative and Cultural Entrepreneurship | UK, London

Nov 2024

Nov 2024

The Artification of Luxury in the Korean Context

Ewha Womans University, Graduate School of Business, Art & Luxury Business MBA | South Korea, Seoul

Luxury Artification – A Korean Market Case

Yonsei University, Luxury Fashion Management Course at the Fashion Marketing Research Lab | South Korea, Seoul

April 2025